“Above the fold” is terminology taken from newspaper layouts. For a web page, the term relates to the part of the page that’s visible without scrolling. If you can’t grab a visitors attention within 5-7 seconds, they probably won’t hang around long enough to see anything else on the page. Your most important page elements [...]
In this post I continue to share my notes from the Internet Marketing Center’s Internet Wealth-Building Bootcamp. What is the purpose of your web site? Is it sticky? In other words, do visitors stick around and read/interact? Do they come back? Is it a sales funnel? Does it direct visitors through a process that leads [...]
1. Start with something you enjoy doing each day. Make a big list of: Interests Passions Areas of expertise Topics people always come to you for advice about What you would enjoy learning about 2. Brainstorm “problem statements” — What problems do people have in those areas? Once you have a comprehensive list of problems… [...]
The opening section of the Internet Wealth-Building Bootcamp introduced the four steps to online success: Find an easy to reach, focused target market Find a product or service the market wants Develop a great sales process Backend, backend, backend They went on to describe each of these in detail, beginning with finding a niche market. [...]
I spent this past weekend at the Internet Marketing Center’s Internet Wealth-Building Bootcamp in New York City. Even though the seminar was largely a forum for IMC to sell products like Insider Secrets to Marketing Your Business on the Internet, they provided a whole lot of valuable information. So much information, in fact, that my [...]
